So many women love the idea of mineral foundation more than the product itself. Too shiny, bad colors and not enough coverage are the complaints I hear all the time that drive a wedge between women and the mineral phenomenon.

Laura Mercier's Mineral Powder is so ridiculously good though, you might give mineral foundations a second look. First, the color selection is great, not the typical yellow powder in different intensities but real skin shades that match incredibly well. Second, the coverage is amazing, Laura is known for her Flawless Face system and her foundations contain more pigment than other lines so you can expect great coverage and long (also water resistant) wear. Third, and most importantly to me, there's no shine factor common with other lines. I'm looking at a few mineral lines now and am really excited about what I'm seeing, more mineral madness to come...

Laura Mercier Mineral Powder SPF 15